Digital Marketing Manager Job at HYBE America, Santa Monica, CA

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  • HYBE America
  • Santa Monica, CA

Job Description

[Position Summary]

We are looking for a self-driven Digital Marketing Manager, who is passionate in both marketing and creative design, to join the HYBE America (HBA) team. You will be a key contributor in creating a variety of digital marketing and visual design solutions for HBA’s global initiatives. You will assist in planning, executing, and optimizing HBA’s digital marketing strategy. You will be responsible for creating, managing content, as well as measuring its performance across key social media platforms. You will have the opportunity to apply your creative and design skills to provide visual creative ideas for content marketing, brand campaigns, and visual design concepts. This role is a highly collaborative and cross-functional role where you will work with strategy, marketing, design, and senior leadership teams - including presenting ideas to internal teams, executives, and external partners.

[Key Responsibilities & Accountabilities]

● Develop, execute, and manage HBA’s digital marketing across social media channels and other owned channels

● Create digital content and visual design assets for HBA’s global initiatives effectively reaching

and engaging our target audience

● Track key performance indicators (KPIs) to ensure brand initiatives are tracking to success and present insights across teams

● Create, post, and manage monthly social media/editorial calendars

● Research, brainstorm, and ideate design concepts and solutions that are current and on-brand

● Stay up to date on pop culture, entertainment, and consumer interest trends

● Assist with the development of senior leadership and executive presentations and deliverables

● Document existing marketing and design processes and identify new process improvements to optimize productivity

● Confidently communicate ideas in team meetings, brainstorms, and cross-departmental discussions

[Qualifications - Required]

● Bachelor’s degree in a related field or equivalent experience

● Hands-on experience with social media platforms and working knowledge of digital marketing

● Strong knowledge of Google Suite and Microsoft Office Suite

● Proficiency in Adobe Creative Suite

● Excellent oral and written communication skills, with comfort presenting to groups

● Strong attention to detail

● Proactive and effective problem-solving skills

● Strong interpersonal and teamwork skills, ability to collaborate effectively and articulate ideas clearly in team settings.

[Qualifications - Preferred]

● Deep passion for music, digital innovation, and K-pop culture

● Proficiency in other Languages (e.g., Korean, Spanish, etc.)

This job description is a summary of duties that are expected to be performed. Duties outlined on this job description may not be exhaustive, and can be modified at any time if requested by management.

Salary Range: $75,000-$95,000/year

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